Place: Sydney
Poison: piccolo latte
Favourite things: the shangrali hotel the rocks
Penguin books are experiencing an undeniable Renaissance right now and it is quite spectacular.
Lessons learnt:
Keep it simple
People love recreation of the old
don’t charge the earth, no more than $10
Bright colours attract attention
Love it penguin books, me and Charlotte bronte and looking forward to being reaquainted.
‘we believed in the existence of a vast reading public for intelligent books at a low price, and staked everything on it’ Sir Allen Lane, founder of penguin books.
Innovation is not always about the new, it can be a fresh approach to old.
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